A tradesperson home at golden hour, kneeling to catch his young son running into his arms while his partner kneels beside them, the work van and front porch behind.

The people who build our world shouldn't have to sacrifice theirs.

One system runs your whole office, front, middle, and back:

Front officeYour calls, answered Middle officeScheduling & dispatch Back officeInvoices & money
Hear it answer your business →

Now onboarding new businesses

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Try the live demo, free

Hear Blue answer as your own business.

Don't take our word for it, hear it. Enter your business name and number, then call the demo line.

1Tell Blue who you areSo she can answer as your business, not a generic line
2Tap to get Blue's numberWe show you the demo line to dial, we never call your phone
You place the call, we never dial your number automatically. It's free.
See how it works
How it works

One call. The whole office moves.

Not just answered, captured, invoiced, counted. You watch it happen; the call still becomes your call.

  1. 1The call comes inBlue answers as your business
    Incoming call
    "My water heater stopped working."
    Recorded & disclosed up front
  2. 2The lead is capturedName, number, the job, logged
    Maria GomezNew
    (404) 555-0148
    Water heater, no hot water, wants today
  3. 3The invoice is readyThe job, written up, nothing forgotten
    Invoice #1042Sent
    Maria Gomez · water heater$475.00
  4. 4It shows up as profitOne number. Still yours.
    This month
    $1,240.00
    your profit · made $1,630 · spent $390

Illustrative example, names and figures are samples. The AI demo is live now; your own dedicated line is set up as part of onboarding.

Receptionist $50 / week

Catch the call that pays the bills.

It's just you and a phone that won't stop. Blue answers your calls as your business, so a missed call doesn't cost you the job while you're under a sink.

We take the calls off your back, every job still yours.

Answers around the clock Sounds like your business Logs every job for you So you don't lose the job
Choose Receptionist

Hear it answer your business →

2:14●●●
2:14
Tuesday, June 11
Service Blue now
New job, answered for you
Maria Gomez · water heater, no hot water, wants today.
(404) 555-0148, tap to call back
Blue answered 4 calls today · 0 missed
Full Office $125 / week Recommended

Run the crew, not the paperwork.

Three trucks, still doing invoices at 9pm. Run the calls, the crew, and the money in one place.

We take the whole back office off your back, you still run the crew.

Live dispatch board Your whole crew, one screen Invoices ready to send See who owes you
Choose Full Office

Everything in Receptionist, plus the crew.

Hear it answer your business →

Dispatch Today · 3 of 3 crews active
SK Sam K.Reyes kitchen · leak repair On the way
LM Luis M.218 Oak St · AC tune-up On site
DR Dave R.Maria Gomez · water heater Done
Today · 3 jobs$1,420 billed
C.A.R.L. $250 / week Modular add-on

C.A.R.L..

Contractor Assignment, Routing & Logistics

You don't swing the hammer, you coordinate the people who do.

1
A project comes in
Reyes kitchen remodel — tile, roofing, electrical
2
C.A.R.L. lines up the trades, flags who's ready
Luis M. ready · suggests Dave R. · Sam K. license expiring, flagged
3
You confirm
You tap Confirm — nothing goes out until you say go
4
Tracked to the finish
Tile done · roofing on site · electrical on the way

Nothing moves on your network without you.

Illustrative example — names and figures are samples.

Choose C.A.R.L.

A modular add-on, not bundled by default. Your subcontractors join free.

C.A.R.L. · Projects You confirm
Reyes kitchen remodelAtlanta, GA · tile
Ready
LMLuis M. · assigned by you
218 Oak St, roof repairDecatur, GA · roofing
Ready
DRC.A.R.L. suggests Dave R.Confirm
Maple Ave, panel upgradeAtlanta, GA · electrical
License expires soon
SKSam K. · flagged before you assign
3 projects · 6 subs5 of 6 ready to assign

Operator console

Every project and sub in one place.

Reyes kitchen, 218 Oak St, Maple Ave · 3 projects, 6 subs

Subcontractor roster

Subs keep their own details current.

Luis M. · tile · insured thru 2027

Free for your subs

Projects & assignment

Many subs, many trades, one project, coordinated. You assign.

Reyes kitchen — tile, roofing, electrical · you assign each

Readiness & compliance

Insured, licensed, ready, flagged before you assign.

Sam K. · electrical license expiring — flagged

Your brand to your customers

They see your business, not us.

Service Blue stays behind the curtain. The texts and the call come from your name, your customers just think your front desk got a whole lot sharper.

Coming with SMS

2:14●●●
SP Smith Plumbing Text message · now
Hi, this is Smith Plumbing confirming your appointment for tomorrow at 9:00 AM. Reply C to confirm or R to reschedule.
Delivered
Your customer never sees “Service Blue.”
Simple pricing

The whole office, for less than a part-time hire.

Slow season? Pause anytime. $5/month keeps your number and everything in your account, leads, invoices, docs, until you switch back on. No time limit.

No long-term contract, your plan renews until you cancel, and you can cancel anytime (or pause for $5/month).